The Google Pixel 10 has quickly become one of the most anticipated smartphones of 2025. With its cutting-edge Tensor G4 chip, advanced AI integration, and class-leading camera systems, tech enthusiasts and casual users alike are eager to get their hands on this latest flagship. However, with premium features often comes a premium price tag. That’s why finding the best unlocked deals on the Google Pixel 10 has become a hot priority for many buyers.

TLDR: Unlocked versions of the Google Pixel 10 are available across numerous online and in-store retailers in 2025, often bundled with trade-in incentives, limited-time discounts, or subscription benefits. While pricing varies slightly by seller, you can generally expect savings ranging from $100 to $250 depending on where you shop and whether you have an eligible trade-in. Retailers like Amazon, Best Buy, and Google Store itself currently offer the most competitive deals. Be cautious of lesser-known third-party sellers promising unusually low prices, and aim for official partners to ensure warranty and support coverage.

Why Choose the Unlocked Pixel 10?

Purchasing an unlocked Google Pixel 10 gives you the flexibility to choose your carrier, travel internationally with ease, and skip the bloatware often included by carrier-branded models. The unlocked versions also tend to receive OTA (over-the-air) updates faster, as they’re not delayed by carrier testing processes.

If you’re investing in a premium phone, why tie it down to a single network? For users who care about resale value, control, and autonomy, the unlocked Pixel 10 is the ideal choice.

Top Unlocked Google Pixel 10 Deals in 2025

1. Google Store

Unsurprisingly, the best launch-time deals often come directly from the source. The Google Store currently offers:

  • $150 off for returning Pixel users
  • Up to $400 in trade-in credit for select older devices
  • Free Pixel Buds Pro or 6 months of YouTube Premium with purchase

Most buyers find the trade-in promotion especially compelling, particularly if upgrading from a Pixel 6 or iPhone 13, which can still yield substantial value.

2. Amazon (US and Global)

Amazon remains a major hub for unlocked smartphone deals, and the Google Pixel 10 is no exception. Currently, Amazon offers:

  • $120 off the MSRP across all color options
  • Bundled packages that include fast chargers and protective cases
  • Prime-exclusive early access deals and financing

Be sure to confirm that the listing is fulfilled by Amazon or an official Google partner to ensure full warranty eligibility.

3. Best Buy

Best Buy has aggressively pushed unlocked phone sales in recent years and currently features an excellent Pixel 10 offer. Key highlights include:

  • Instant $100 discount with store activation (not locked to a carrier)
  • An additional $50 off for My Best Buy members
  • Flexible payment plans using Best Buy’s in-house financing

Many users prefer purchasing in-store at Best Buy as it also provides immediate customer service and optional in-person device setup.

Carrier vs. Unlocked Models: What’s the Real Difference?

While carrier-locked models may offer seemingly attractive discounts, they often come tied to multi-year contracts or require monthly device payments. In contrast, unlocked models offer:

  • No carrier strings attached
  • Faster software updates directly from Google
  • Improved resale and trade-in value
  • Compatibility with more SIM cards globally

Unless you’re deeply entrenched in one carrier’s ecosystem or qualify for a unique corporate plan, the unlocked route usually proves smarter in the long run.

Check These Other Reputable Sellers

B&H Photo

B&H offers highly competitive sales combined with tax-free purchases in select states. It’s a hidden gem for many buyers looking to save a few extra dollars. At present, B&H is offering:

  • $110 off retail price
  • No state sales tax in selected locations
  • Free expedited shipping

Walmart

Walmart is also offering unlocked Pixel 10s online, though availability may vary by region. Discounts here aren’t always the steepest, but the accessibility and store pickup options are a plus for many customers. Watch for:

  • In-stock alerts and price-protection policies
  • Bundle deals including charging kits or gift cards

Tips for Finding the Best Pixel 10 Deal

If you’re not in a rush to buy or waiting for the perfect deal, consider the following strategies:

  1. Track Prices: Use services like Honey, CamelCamelCamel, or Google’s Shopping Alerts to monitor price drops.
  2. Shop Around Holidays: Look around holiday weekends like Memorial Day, Independence Day, or Black Friday for additional markdowns.
  3. Look for Student Discounts: Google and some resellers offer academic pricing or add-on benefits to enrolled students.
  4. Consider Refurbished Models: Amazon Renewed and Google’s own Certified Refurbished store are reliable and offer warranty protection.

Watch for Red Flags

While the internet is full of Pixel 10 offers that look too good to be true, many of them are. Protect yourself by avoiding these common pitfalls:

  • Stores without user reviews or seller ratings
  • Prices listed significantly below MSRP with no clear reason
  • Refurbished or used phones being marketed without disclosure
  • Unclear return or warranty policies

Always verify the authenticity of the seller and prioritize platforms that offer secure payment methods and robust return options.

Is Now the Right Time to Buy the Pixel 10?

If you’re holding out for lower prices, be aware that initial price drops have already arrived just months after launch. While smaller sales may come throughout the year, now presents one of the better buying windows before summer promotions slow down and the Pixel 10a arrives to potentially shift pricing structures.

Waiting for aggressive markdowns deeper into the fall could risk supply shortages, especially for popular colors or higher-tier storage options. If you find a deal that saves over $100 from retail, especially when bundled with trade-ins or extras, it’s likely a strong return on investment this early in the product lifecycle.

Final Thoughts

The Google Pixel 10 delivers on nearly every front—performance, photography, software experience, and design—and getting it unlocked multiplies its value further. With multiple major retailers offering enticing discounts and bundles, 2025 is shaping up to be a great year to buy straight and smart. Stick to trusted sellers, utilize tools to track deals, and always review what’s included in your package to ensure you’re getting the full value of your purchase.

Whether you’re upgrading from an older Pixel or switching from iOS, the unlocked Pixel 10 is one of the best investments you can make in a smartphone this year.