If you are in charge of a marketing campaign, you need to watch out for social media. We don’t mean just being active on your social media accounts and updating your posts, engaging with your followers, or setting up a Facebook ad campaign. We also mean you need to check what is being said about you online.
People are sure to mention you somewhere, whether on Reddit, Quora, Facebook, or Instagram. If you are not checking this, you won’t know if what is being said about you is positive or negative. Moreover, if it is negative, you won’t know what it is that annoys or bothers your customers. This means you will lose a chance for getting some valuable feedback on what you can do to improve your service and products, whether it is poor site design, bad customer service, or a faulty product.
Also, your potential customers will most likely look at what is being said about you online. They will check your ratings and reviews. They will also trust those reviews more than your paid ads. So, incorporating social proof is beneficial and can be used in your testimonials as a way to increase your conversions.
That is why we will now list the top apps we think you should start using if you want to include social proof notifications on your site.
With WiserNotify, you can easily display your social proof. This app comes with a pixel code install and it gives you access to live visitor feeds and recent notifications. You will get a real-time preview of notifications coming in from Facebook, Google, and Twitter and you can also display the stats from your YouTube channel (number of subscribers, videos, likes, and comments).
WiserNotify is easy to use and you can allocate work and add larger projects for teams. The announcements can show your visitors the latest offers, but they can also see social media counters, video pop-ups, and timers to create a feeling of missing out on a great deal as a way to increase conversions.
This app has more than 60 notification templates that can all be customized to fit with your brand image. You can control which image is shown, its shape, background color, add animations, or change the size. It also comes with a language translator so you can personalize things more for your international clients.
Lastly, you can add calls to actions to increase your revenue and get more clicks. You can choose how and when to show your notifications using the display options so you can target a specific audience with real-time data.
Naturally, you will get reports to see your conversion rates, goal trackers, the number of visitors, impressions, and the number of clicks. This is all you need to better your marketing strategy.
This app costs $69 for a one-time purchase and it can be used by 5 users and for 100,000 visitors per month. For more, you can get the $138 plan or $207 plan.
Trustely is a social proof notifications app that is easy to maneuver. It comes with 14 notification types that are available for use. These are shown to a new visitor and help build trust and prove that your products or services are reliable. It is easy to set it up, you just have to paste the code in the header section and you are good to go. It is compatible with WordPress, SquareSpace, Shopify, and Zapier.
Smart targeting is a cool feature included in Trustely that shows notifications to visitors based on real-time notifications and when needed. Basically, you can set this up to react to your visitor’s activity. The app also shows you the number of impressions, clicks, and hovers. There are also countdowns to create a sense of urgency or Fear of Missing Out (FOMO).
This is a freemium app and it comes with 4 plans. The free plan comes with 1 domain, 5 notification types that you can display, and 1000 impressions per month. For more features, you will need to upgrade. The more advanced plans cost $4.99, $9.99, and $19.99 per month, respectively.
Nudgify is an app that uses social proof and a sense of scarcity and urgency to help you improve your conversions. This app shows relevant messages for each page type and it helps you reduce the bounce rate on your pages. The popularity nudge feature uses social proof, urgency, and a low stock nudge to get your customers to buy.
The best thing about the app is that it is fully integrated with Shopify and can take stock and purchase info directly from your store. The features it uses are social proof, scarcity, urgency, the pain of paying, and cognitive ease to generate quality leads and improve conversions.
It also suggests and uses different notifications for each page in your store, whether it is your homepage, catalog, product, or confirmation page. On top of that, you can customize your theme, add links, and create streams to shows nudges in order.
The app can also be integrated with WordPress, BigCommerce, Blogger, Wix, Magento, and more.
It costs $89 per month per website and this plan is made for agencies. You can also get it for $29 per month per website or $9 per month per website.
In this article, we listed the best 3 apps for social proof notifications we think you should have. With social proof, you can generate better leads and increase your conversions. It also creates a sense of urgency if you add countdowns, but also can build trust and reliability if you add social proof from other customers that left positive reviews. That way you can increase your customer base and generate more revenue.